Zaxby’s, the premium fast-casual chicken brand known for its chicken fingers, wings and signature sauces, has become the exclusive restaurant sponsor of Ali Hassan, also known as “SypherPK.” Hassan is a professional gamer and streamer with 11 million followers across multiple online platforms including Twitch, the video livestreaming site owned by Amazon. In addition to Zaxby’s sponsorship of the Houston Outlaws and Florida Mayhem in the Overwatch League as well as the High School ESports League, this new partnership extends Zaxby’s commitment to engaging the gaming community.